I have noticed a very unsettling statistic on my blog.
This prompted a fascinating question about AI, blogs' future, and maybe even the Internet.
Some research has confirmed my observation. There is widespread fear and doom across the blogosphere.
Per Uki's request, DALL·E 2024-04-21 07.51.44
A conceptual digital art piece depicting the abstract idea of artificial intelligence impacting personal blogs.
Did search engine results cut the traffic to personal blogs?
Looking at last year's numbers compared to the previous 30 days, the short answer is YES.
Other bloggers report that,
the search engine results significantly dropped down to individual sites,
literally putting many blogs out of business.
See my own statistics below and watch the video discussion.
Why would search engines want to cut traffic to personal websites?
As my regular readers know,
I have been professionally interested in Machine Learning and AI since 2016,
so this topic interests me immensely.
In the last couple of years, we have observed a true revolution,
with ChatGPT and Google Search following in the use of Transformer AI.
Now that Google Search results can answer most of the "how-to questions,"
many blogs, including mine, have become irrelevant.
Will small businesses revolt and close their gates to prevent Search Engines from grabbing their content to build their AI?
This is the most exciting question of all.
It is interesting because it could change the Internet landscape as we know it.
Let's suppose that web content publishers will observe that
allowing search engine web crawlers to grab their content and intellectual property is no longer beneficial.
The sites will become what we know as Intranets,
accessed by people who request access and receive login credentials.
Reaching the reader would become much harder, but what would be the alternative?
Please write a comment if you have some ideas about it.
What can blog writers do to improve the odds?
First, we should stop writing "How to do" blogs.
This will be very hard for me, as I have written thousands of recipes and technical tutorials.
- Expertise
- Experience
- Authoritativeness
- Trustworthiness.
We should be targeting long-tail keywords.
Educate your readers.
If the readers like your writing, they should, in the progression of value:
- Comment and ask questions
- Share with friends
- Share on Social Media
- Include a permanent link on their website, thus earning everlasting love from the author.
What would happen to Google Blogspot (Blogger.com)?
As a user of Google Blogger, I have been worrying about it for years.
Google has been known to kill blogs, including one of my own.
The Blogspot hosting business might lose AsSense traffic,
Google might lose interest in hosting Blogspot,
and Blogspot might be killed.
I hope that it will not happen. Back up your blogspot regularly.
Will I stop blogging if Google search results are not sending traffic to my blog?
and this blog will not make any residual income, which I hoped for in my retirement.
Please be proactive and subscribe now.
What is the remedy for AI replacing the search result links?
The only remedy for the above is for the AI to reference a few of the best websites matching the query.
Alternatively, Google shares advertisement profits with top matching sites through micro-payments.
References
Granted, my blog is a tiny shrimp in the sea of hungry whales.
Also, it is a sample of 1, hence scientifically insignificant.
Last year, Google search was the number one referer.
This month, the Google search engine ranks last.
Resources
Read More
- Revamping Your SEO: Expert Insights on Optimizing Internal Links with Cyrus Shepard
- https://blog.hubspot.com/website/web-traffic-analytics-report
- https://backlinko.com/google-ctr-stats
- https://www.smartinsights.com/search-engine-optimisation-seo/seo-analytics/comparison-of-google-clickthrough-rates-by-position/
